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About
Jonathan Anderson, Senior Advisor at Trusted Business Transaction Advisors, brings over 25 years of expertise in franchise systems, business development, and strategic marketing. As a Certified Franchise Consultant (CFC), he specializes in franchise M&A and strategic sales positioning. Jonathan uses an analytical approach to ensure businesses are market-ready by evaluating fit, qualifying buyers, and structuring opportunities to create competitive tension. His focus is guiding clients through transactions from initial positioning to close with clarity and confidence.
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Advisor at Trusted Business Transaction Advisors
Senior Advisor at Trusted Business Transaction Advisors
Key Focus Areas
- Evaluating franchise systems for acquisition or sale
- Creating compelling investment narratives
- Targeting the right strategic and financial buyers
Expertise & Role
- Franchise systems, multi-unit operations, scalable business models
- Buyer identification & qualification
- Deal structure analysis & post-merger integration planning